Tips to Get Clear on your Mission

What do you want to achieve as a business - for yourself (including any other owners), your employees, and your customers?

Include community and beyond if applicable.

Put your mission statement into one or two concise sentences.

Some business mission statements begin more broadly in the first sentence, but the second sentence is more specific about how they'll accomplish the first.

Is your Mission big enough to stretch you and your employees but realistic enough to be achievable?

Will your Mission take you to where you want to be in a year?

What about five years? Ten years?

Do not rush through this exercise.

Your Mission is your foundation. If your foundation is unstable, you won't build a highly productive business on top of it.

x Kathie

Kathie Heyman

About the author:

Hey there my name is Kathie, I've been in the business world for over 25 years, steering various ventures to success with turnovers of up to 3 million dollars. It all started when I was 27, and since then, I've been fully committed to making businesses not just run but thrive. After two decades of immersing myself in product-focused ventures, I decided to take it to the next level. I launched my own business consultancy, with a clear mission: helping businesses and non-profits grow. My secret sauce? Strategic thinking and a solid commitment to seeing people not just survive but excel. I have a track record to prove it. Taking businesses from ground zero to six figures has been my specialty. How did I do it? Well, chalk it up to thinking strategically, a clear plan, consistency, resilience, adaptability, and a good old dose of stubborn determination.

I've got the scars and the stories to back it up. Like to know more? Say Hello. x Kathie

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